I couldn’t quite work out why on earth Lidl had put the word ‘Towers’ outside their supermarket, but it looked interesting so I took a photo. Wikipedia has the answer here though for me, at https://en.wikipedia.org/wiki/Towers_Cinema, this was a cinema between 1935 and 1973. It was in the art deco style and looks an impressive building, operated by Odeon for most of its time as a cinema. It was then turned into a bingo hall, before closing in 2015.
Unfortunately, the building didn’t survive despite the efforts of locals. This is a shame, I suspect they’ll regret the demolition of these art deco buildings over the next few decades. Wikipedia note, so it may or may not be true, that Everyman Cinemas tried to buy the building, but Lidl won through and wanted it demolished. Shame that such a beautiful building was lost for such a generic supermarket design, but they kept the Towers lettering and placed it outside.
As a piece of art design, Lidl’s idea to place the lettering here seems a good one, a reminder of what once stood here.